George H. Nowack is a graphic and motion designer based in California that specializes in design education and brand strategy within the esports industry. He has been involved in the esports community since 2012, and currently serves as a Jr. Designer for 100 Thieves, one of the world’s leading professional esports, gaming, and apparel organizations. Alongside his professional career, he additionally creates content through his personal brand “Nowack Design”, teaching the psychology of design to creatives across YouTube, TikTok, Twitter, and Twitch, collectively amassing over one million views within his first year of teaching.