Esports Creative of the Year honours a standout individual that has built the perception of one or more brands, individuals, working for an esports organisation, a creative agency or as a freelancer. Their work will attribute an instant familiarity and impart a level of recognisability all while being expertly executed and will be the standard when defining top-level creative work. The winner will have significantly raised the bar, creating trends and defining campaigns across the industry, as well as inspiring new ways of engaging the audience.
An individual that has produced over the past 12 months exceptional creative work, includes work across graphic, audio, visual and/or motion design.
The creative will have had a significant impact on the esports industry, enhancing the wider esports product.
At the forefront of their respective field consistently displaying work of the highest technical quality.